We run the media. We built the platform to do it better.
sO2digital is a full-service media agency. We buy data-driven email, OTT/CTV, identity-matched social retargeting, and every paid channel that matters, for furniture brands, auto dealers, agencies, franchises, and local operators. Atlas is the cockpit we built to run it all.
Which one sounds like you?
Pick the path that fits. Each one goes straight to the right page, with pricing made plain.
You bring the brief; we deliver email, OTT/CTV, and social on CPM. Direct buys from $15K.
Full managed service across every paid channel: strategy, execution, and reporting, end to end.
Start with packages, no monthly minimum, then white-label the Atlas platform as you scale.
Franchise and multi-location systems with corporate oversight and per-location rollups.
Flat-fee local growth on the Atlas platform: no percentage of ad spend.
Two ways to work with us. One operator team behind both.
Hire us to run your media, or run it yourself on the platform we built. Same audience graph, same AI pacing, same senior operators, packaged for where you are.
Data-driven email, OTT/CTV, identity-matched social retargeting, plus every paid channel. IO-based buys from $15K, or full managed-service engagements. Furniture, auto, franchise, and boutique brands are our daily book.
The cockpit we built to run our own book, now open to agencies, local businesses, and franchises. Phase 1; self-serve GUI ships H2 2026 to founding customers first.
What we run on behalf of clients.
Six service lines, end to end. Strategy, execution, reporting, all powered by Atlas under the hood.
Google, Meta, TikTok, LinkedIn, StackAdapt, OTT/CTV, and programmatic, managed as one integrated book.
We match your audience against a verified data file and activate email, OTT, and social retargeting at the same time.
We're the invisible extension of your team. Your branding on every client-facing report, your name on the relationship.
Streaming and connected TV against the exact same audience as your email and social, closed loop.
Strategic oversight without full campaign management. Monthly planning, architecture, and channel calls from Christina and the team.
Sales training for media-company and agency teams. Audience-first buying, AI pacing, programmatic, built around how digital actually sells today.
Atlas is the operating system. We run it for you.
4 platform tools in one cockpit. In Phase 1, the sO2 team operates Atlas on your behalf and reports back in plain English. The self-serve GUI ships H2 2026 to founding customers first.
Data-driven email, OTT/CTV, and identity-matched social retargeting against a custom audience.
Pacing, reporting, and white-label client views: the workspace your team actually works in.
Real-time reallocation across Google, Meta, TikTok, LinkedIn, and programmatic, plus email and OTT.
One of our most effective programs: data-driven email, OTT, and social retargeting, bought directly on CPM.
One of our most effective programs.
Acquisition email paired with identity-matched retargeting performs on its own, so we offer it directly, priced openly on a CPM via IO. No subscription, no full agency engagement required.
Three audiences. One platform.
Same brief-to-channel translation. Same AI pacing. Same founding-cohort terms, sized for who you are.
Boutique → Scale agencies running paid media for clients. White-label cockpit, multi-client billing.
Single-location businesses: restaurants, dentists, gyms, contractors. Flat fee, no % of ad spend.
Multi-location & franchise systems with corporate oversight. Per-location pricing + rollup reporting.
Want to build an agency instead of hiring one?
We run media, we built the platform, and now we teach the whole system. Altitude trains salespeople, account executives, and operators to build a digital agency on our stack: the playbook, the funnel, and Atlas doing the heavy lifting. No gurus. No middlemen. No bloat.
Selected case studies.
A working library of campaigns we've run for auto dealers, retailers, and medical practices. Numbers pulled directly from delivered campaigns.
100,001 emails to auto intenders within 90 miles. 108 last-name + zip matches against 269 post-send sales.
"We will do this again."
'Call This Morning and Be Seen Today.' Facebook, Premium Display, and retargeting against women 25–54 in a Midwest DMA.
"He has stayed consistent and this has helped him with his results."
Search campaign across NOLA, Baton Rouge, Biloxi, Lafayette, and Mobile. Sessions +10%, Users +5%, Page Views +17%.
"Instrumental in helping us build traffic and promote new initiatives like grocery delivery."
We built Atlas because we needed it ourselves. After 30+ years across some of the most influential organizations in digital media, and 12 years running our own book, we built the operating system we always wanted. Now we're opening it.
Frequently asked.
What is Phase 1, and is the platform actually running?+
Yes. Atlas runs in production today. The sO2 team operates it on behalf of customers and reports back in plain English. The self-serve GUI (the cockpit interface) ships to founding customers first in H2 2026. Founding-cohort members get direct access to Christina and the team throughout Phase 1.
What is Atlas Media, and how is it different from the full platform?+
Atlas Media is one of our most effective programs sold directly: data-driven email, OTT/CTV, and identity-matched social retargeting, bought on a CPM basis via IO with no platform subscription. It's the same audience engine our agency runs, available standalone because it performs on its own. Many clients buy it as a program, others fold it into a full-service engagement. $15K IO minimum.
What does 'identity-matched social retargeting' mean?+
Identity matching takes your customer or audience file (emails, addresses, phone numbers) and matches it against social-platform IDs to serve ads to those exact people across Facebook, Instagram, and connected platforms. Unlike standard pixel retargeting (which only works for people who've visited your site), identity matching works against any audience file, including email lists and postal data. Atlas runs this alongside email and OTT against the same audience in a single brief.
How does the founding-cohort 2.5% media-fee cap work?+
For the first 90 days, founding agencies pay the platform fee only: 0% on media. After day 90, a 2.5% media-management fee applies, and that rate is locked for life regardless of which tier your spend grows into. Standard rates after the founding cohort closes will be 5–15% depending on tier. The platform-fee tier you start on is also locked at today's rate-card price permanently.
Is Atlas white-label? Can my clients see the Atlas brand?+
Yes. Atlas is fully white-label for agency customers. Client-facing reports and dashboards show your branding, not Atlas or sO2 Digital. The platform is designed to be an invisible extension of your team.
What channels does Atlas support?+
Every major paid channel: Google, Meta, TikTok, LinkedIn, programmatic (StackAdapt), OTT/CTV, data-driven email, custom audience email, and identity-matched social retargeting, plus more as we keep adding the platforms our partners need. One audience, one brief, every channel.
We use what we sell. Every day.
We didn't build Atlas to flip it. We built it to run our own agency book, and it's been running in production for years. Now we're opening it to operators who want the same leverage.
The agency arm still takes a small slate of managed-media engagements. Atlas is what powers them.
AI does the heavy lifting. A 30+ year operator makes the call.
Pricing transparency. Founding cohort is locked for life.
Phase 1 honesty: we tell you what's built and what's coming.
Direct line to Christina during Phase 1. Not a support ticket.
Run every channel from one cockpit.
Hire us to run your media, or join the Atlas founding cohort: 25 agencies, 100 local businesses, 10 franchise systems. Limited spots.